Longest-Running Title Sponsor in the History of the Tournament with Five-Year Contract Through 2029
New York, NY / Indian Wells, CA, March 14, 2025 – BNP Paribas, Europe’s leading financial institution and a global sponsor of tennis, is pleased to announce the extension of its title sponsorship of the BNP Paribas Open with a five-year contract that runs through 2029. BNP Paribas began its title sponsorship of the tournament in 2009 and has become the longest running sponsor in the event’s history. Over the past 17 years, the tournament has seen record attendance, achieved equal prize money for women, and earned recognition as a favorite among top players.
Often referred to as “Tennis Paradise”, the BNP Paribas Open is held annually in Indian Wells, California. The Indian Wells Tennis Garden is a stunning venue which features the second largest tennis stadium in the world.
José Placido, CEO of BNP Paribas USA and CIB Americas, said: “Renewing the BNP Paribas Open contract is a testament to the continued growth of this event as well as the partnership between the tournament and BNP Paribas. The bank’s commitment to promoting tennis at all levels has made us a trusted partner in tennis and stakeholders, including BNP Paribas clients and staff, making the BNP Paribas Open our marquee tennis event here in the Americas. This agreement ensures the tournament will continue to attract top players, provide a world-class experience for attendees, and contribute to the local Coachella Valley economy, including helping the next generation of players.”
Elise Hermant, Global Head of Communications for BNP Paribas, said: “The title sponsorship of the BNP Paribas Open has proven a great success by any measure and continues to deliver a level of quality that perfectly aligns with BNP Paribas’ values. With the renewal of the contract, we reaffirm our dedication to supporting the growth and development of the BNP Paribas Open and we are looking forward to further elevating the tournament’s status in the tennis world.”
Tommy Haas, Tournament Director of the BNP Paribas Open, said: “We are thrilled to extend our partnership with BNP Paribas. Their support has been instrumental in making the BNP Paribas Open the world-class destination that it is today. We look forward to continuing to work with BNP Paribas in the coming years to build upon the tradition of excellence we have created together and provide fans with the unparalleled experience, thrilling matches and unforgettable moments that they’ve come to expect.”
The European bank is proud to continue supporting this tournament, which in 2024 was voted the Tournament of the Year by both ATP and WTA players for a record-setting tenth consecutive year. The 2024 event also saw record prize money awarded, with nearly $20 million in total across both Tours. The 2024 BNP Paribas Open also set a new all-time attendance record, with 493,440 spectators over the fortnight.
BNP Paribas is one of the largest and longest-standing sponsors of tennis worldwide, with an unparalleled commitment to the sport dating back to 1973 with Roland-Garros, also known as the French Open. BNP Paribas’ support spans every level of the game across the globe, from community tennis to the highest levels of professional competition. This includes singles, doubles, team tennis, wheelchair tennis, youth community and family tennis, ensuring tennis remains accessible for future generations.
Press Contacts:
BNP PARIBAS
Guy Taylor
Media Relations
+1 (332) 323-3704
Guild.Taylor@us.bnpparibas.com
BNP PARIBAS OPEN
Matt Van Tuinen
MVT PR
+1 (773) 860-5828
BNP Paribas is a major partner of world tennis, with a historic commitment that began in 1973 and applies to all levels of tennis around the world – singles, wheelchair tennis, team and family tennis – from beginners to the biggest professional tournaments.
- Professional tennis: Official sponsor of the French Open since 1973, Sponsor of three ATP Masters 1000 tournaments (BNP Paribas Open Indian Wells, Rolex Monte Carlo Masters, Internazionali BNL d’Italia in Rome), the Open 13 Provence in Marseille, the Moselle Open in Metz and the BNP Paribas Nordic Open in Stockholm (ATP250), the Internationaux de Strasbourg (WTA500);
- Wheelchair tennis: Title partner of the BNP Paribas World Team Cup; partner of the French Riviera Open, the WJP Challenge Tennis and the Swiss Open Geneva;
- Junior and University tennis: Partner of the French Federation of University Sport and the BNP Paribas Master’U since 1993;
- Amateur tennis: Sponsor of the BNP Paribas Family Trophy and the National Tennis Cup and partner with numerous amateur tournaments supported by the bank around the world;
- Support for younger generations: BNP Paribas supports more than 160 young tennis and wheelchair tennis hopefuls in building their careers through its “Team BNP Paribas Jeunes Talents” programme in France (under the patronage of Jo-Wilfried Tsonga in association with the FFT), the United States (with John and Patrick McEnroe), Belgium (under the patronage of Justine Henin) and Italy, Poland, Canada, Japan and Portugal. BNP Paribas has also been a partner in the selection of ball boys and girls at the French Open for 25 years.
- Solidarity-based tennis: A driver of social projects linked to tennis alongside more than 20 national tennis federations and dozens of charities, based on a conviction that tennis is an even better sport when it is collective and geared towards young people.
- At the initiative of the “#FAAPointsForChange” programme in partnership with young Canadian Félix Auger-Aliassime and the solidarity programme “Points For Change” for the inclusion of young generations through sport;
- Partner CityParks Tennis charity in the United States. This program in New York City provides free tennis lessons to more than 6,000 children between the ages of six and 16 within the five boroughs of New York City. The program is active in more than 39 parks across the five boroughs, including the BNP Paribas Aces Tennis Program for advanced junior players. The Bank supports hundreds of other community tennis initiatives around the world.
- Sport in the workplace: The BNP Paribas internal tournament (We Are Tennis Cup) is one of the world’s leading corporate sporting events (3,500 participants each year with 2.5 million fans worldwide).
- In 2011, BNP Paribas created wearetennis.com – a platform dedicated entirely to tennis news, providing a constant flow of information covering players and tournaments around the world;
- The website and its associated social networks (Facebook, X, Instagram, Threads, TikTok & YouTube) underscore BNP Paribas’ commitment to the world of professional tennis.
- Also in the US, the Bank provides ongoing support toward the heritage and history of tennis through its sponsorship of the International Tennis Hall of Fame located in Newport, Rhode Island.
About BNP Paribas
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 63 countries and has nearly 183,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realise their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability.
- Each Student Receives $20,000 College Grant Based on Scholastic & Athletic Achievements
- Reconfirms the Bank’s Commitment to Tennis and Local Community Involvement
New York, NY / Indian Wells, CA, March 12, 2025 – BNP Paribas, Europe’s leading financial institution and a global sponsor of tennis, today announces the winners of its 10th annual BNP Paribas Open Scholarships to Nicholas Aguirre, Ashley Beltran, Jessica Ramirez, and Noriel Sanchez from the 2025 graduating class of Indio High School in Indio, California, not far from the tournament site.
This year’s scholarships are granted during the BNP Paribas Open and support each students’ pursuit of higher education. In order to receive a scholarship, each recipient must meet stringent requirements including impressive academic accomplishments as well as a personal interest and commitment to tennis. Each student will be awarded a $20,000 college grant at a ceremony at their school on Wednesday, March 12, as well as being recognized during an on-court presentation at the BNP Paribas Open later that evening.
José Placido, CEO of BNP Paribas USA and CIB Americas, said: “Tennis instills many admirable qualities in a person including pushing oneself to perform better and remaining committed. BNP Paribas as a leading global bank firmly believes in these principles and we see it as essential to inspire these traits in others, especially in up-and-coming young tennis players. I’m incredibly happy to be a part of today’s activities and awarding for the 10th year to these four bright, young students scholarships which will help them accomplish their own goals. A hearty congratulations to Nicholas, Ashley, Jessica, and Noriel who have more than exhibited admirable talent and focus both in the classroom as well as on the court.”
Peggy Michel, Assistant Tournament Director of the BNP Paribas Open, also added: “This year’s group of scholarship recipients are an exceptional group of students who have each shown remarkable dedication to excelling in the classroom, on the tennis court and in their local communities. As we celebrate the tenth anniversary of these scholarships, it is incredible to reflect on the impact that these awards have had on individuals in the Coachella Valley, and I applaud BNP Paribas for their ongoing commitment to making a positive impact in our community. Nicholas, Ashley, Jessica and Noriel – a well-deserved congratulations to each of you, we look forward to following your successes for years to come.
Kelly May-Vollmar, Superintendent, Desert Sands Unified School District, said: “I am incredibly proud of the four Indio High School students who have earned the prestigious BNP Paribas Open scholarships. Their dedication on the court, in the classroom, and in their communities is inspiring. Congratulations to these deserving young leaders, and thank you to BNP Paribas for supporting local talent and investing in our students’ futures.”
Scholarship Winner Biographies
Nicholas Aguirre
Nicholas wants to study undergraduate and graduate school at University of California-Irvine and upon graduation, become a fully-licensed Accountant. He also has an interest in helping others and will apply his accounting expertise to helping under-privileged groups with their taxes. Nicholas has always pushed himself to take additional advanced classes outside of school and be involved with the school’s Renaissance excellence program, which includes community volunteering, as well as to become a member of the Varsity tennis team. He has maintained an excellent GPA after all this activity, including a 4.8 for the current semester.
Ashley Beltran
Ashley has a passion for learning and a drive to succeed. Her life’s goal is to attend the University of California where she would like to study Political Science and English, and would ultimately like to be elected a Congresswoman from California. Ashley is a proud first-generation Mexican-American and the first of her four siblings to attend high school, where she takes many Advanced Placement courses along with dual-registered classes at College of the Desert. Outside of school, she is involved with many organizations and clubs, including Reach Higher Club, Ophelia Project Program, and Girls Varsity Tennis where she is Captain of the team. Even with all these activities, Ashley maintains a 3.9 GPA.
Jessica Ramirez
During Jessica’s sophomore year, she traveled to Harvard University where she attended a mock trial workshop, which still inspires her to push herself and excel in many aspects of her life. Jessica stands out in the classroom with a 4.5 GPA, studying Geography, History and Math Honors. She has also won many awards including Girls Tennis DVL Singles Champion (2024-2025), Girls Tennis Singles MVP (2024-2025), and the Desert Sun newspaper’s Athlete of the Week, among many others. Jessica has been on the Honor Roll every quarter, awarded Student of the Month eight times, and achieved Summa Cum Laude with a cumulative 4.0 GPA. She is passionate about her volunteer work at Love & Love Tennis Foundation where she teaches young children how to play tennis.
Noriel Sanchez
Noriel’s goal is to achieve a Bachelor’s degree in Mechanical Engineering from University of Californina-Irvine or San Jose State University, after which, he wants to apply to NASA to become a scientist and collect data on different planets. His other passion is tennis and he would like to design a cutting-edge tennis racket to advance the game. Starting with his Junior year, Noriel became more involved with his studies, maintaining a 4.0 GPA, as well as becoming more involved in tennis and different clubs, including California Scholarship Foundation, Reach Higher, and Interact clubs.
-ends-
Press Contacts:
BNP PARIBAS
Guy Taylor
Media Relations
+1 (332) 323-3704
Guild.Taylor@us.bnpparibas.com
BNP PARIBAS OPEN
Matt Van Tuinen
MVT PR
+1 (773) 860-5828
About BNP Paribas and tennis
BNP Paribas is a major partner of world tennis, with a historic commitment that began in 1973 and applies to all levels of tennis around the world – singles, wheelchair tennis, team and family tennis – from beginners to the biggest professional tournaments.
- Professional tennis: Official sponsor of the French Open since 1973, Sponsor of three ATP Masters 1000 tournaments (BNP Paribas Open Indian Wells, Rolex Monte Carlo Masters, Internazionali BNL d’Italia in Rome), the Open 13 Provence in Marseille, the Moselle Open in Metz and the BNP Paribas Nordic Open in Stockholm (ATP250), the Internationaux de Strasbourg (WTA500);
- Wheelchair tennis: Title partner of the BNP Paribas World Team Cup; partner of the French Riviera Open, the WJP Challenge Tennis and the Swiss Open Geneva;
- Junior and University tennis: Partner of the French Federation of University Sport and the BNP Paribas Master’U since 1993;
- Amateur tennis: Sponsor of the BNP Paribas Family Trophy and the National Tennis Cup and partner with numerous amateur tournaments supported by the bank around the world;
- Support for younger generations: BNP Paribas supports more than 160 young tennis and wheelchair tennis hopefuls in building their careers through its “Team BNP Paribas Jeunes Talents” programme in France (under the patronage of Jo-Wilfried Tsonga in association with the FFT), the United States (with John and Patrick McEnroe), Belgium (under the patronage of Justine Henin) and Italy, Poland, Canada, Japan and Portugal. BNP Paribas has also been a partner in the selection of ball boys and girls at the French Open for 25 years.
- Solidarity-based tennis: A driver of social projects linked to tennis alongside more than 20 national tennis federations and dozens of charities, based on a conviction that tennis is an even better sport when it is collective and geared towards young people.
- At the initiative of the “#FAAPointsForChange” programme in partnership with young Canadian Félix Auger-Aliassime and the solidarity programme “Points For Change” for the inclusion of young generations through sport;
- Partner CityParks Tennis charity in the United States. This program in New York City provides free tennis lessons to more than 6,000 children between the ages of six and 16 within the five boroughs of New York City. The program is active in more than 39 parks across the five boroughs, including the BNP Paribas Aces Tennis Program for advanced junior players. The Bank supports hundreds of other community tennis initiatives around the world.
- Sport in the workplace: The BNP Paribas internal tournament (We Are Tennis Cup) is one of the world’s leading corporate sporting events (3,500 participants each year with 2.5 million fans worldwide).
- In 2011, BNP Paribas created wearetennis.com – a platform dedicated entirely to tennis news, providing a constant flow of information covering players and tournaments around the world;
- The website and its associated social networks (Facebook, X, Instagram, Threads, TikTok & YouTube) underscore BNP Paribas’ commitment to the world of professional tennis.
- Also in the US, the Bank provides ongoing support toward the heritage and history of tennis through its sponsorship of the International Tennis Hall of Fame located in Newport, Rhode Island.
These various communications initiatives ensure that tennis is a fantastic vehicle for the brand image of BNP Paribas:
- In 2023, BNP Paribas was considered the leading sponsor of tennis in the minds of the French (31% spontaneous recognition, rising to 48% among tennis fans). Source: CSA/2023
- 58% of tennis fans believe that BNP Paribas’ partnership with tennis gives a better image of the brand. Source: CSA/2023
- 7/10 is the score given to BNP Paribas by those familiar with We Are Tennis (i.e. 73% of tennis fans). This is 1.2 points more than for all French people. Source: CSA/2023
About BNP Paribas
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 63 countries and has nearly 183,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realise their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability.
- Since 2020, BNP Paribas has supported Canadian tennis player Félix Auger-Aliassime in the deployment of his #FAAPointsForChange humanitarian project in support of youth in Togo
- Since its inception, BNP Paribas, has been a committed partner to #FAAPointsForChange, to support future generations, both in the world of tennis and beyond
New York, NY / Indian Wells, CA, March 10, 2025 – Since 2020, BNP Paribas has supported Félix Auger-Aliassime, a 24-year-old player ranked 18th in the world, in his commitment to building a better future for youth in the West African nation of Togo, his father’s home country. Félix Auger-Aliassime has pledged to donate $5 for each point he wins during the tournament and BNP Paribas will match it with $15 per point.
During the first five years of the program, money raised financed initiatives to improve the conditions of young people in the Kara region of Togo. The project focused on the protection of children’s rights and access to education and sport, benefiting more than 20,000 people.
At the beginning of 2025, Félix Auger-Aliassime, in collaboration with BNP Paribas, decided to enhance the program to support students who are further along in their academic careers, namely deserving students from disadvantaged rural backgrounds in their university academic journey.
Excellence scholarships will be awarded to 30 students enrolled in a bachelor’s or master’s program at the University of Lomé in Togo to cover their tuition and living expenses. The students will also benefit from mentoring programs and extracurricular activities, facilitating their studies and professional growth.
The main eligibility criteria for applicants will include academic merit, the student’s economic situation, their motivation to succeed, and their desire to engage and give back to their communities.
A selection committee will evaluate the applications and choose the 30 laureates after an individual interview. The scholarship will be awarded for one year and is renewable under the condition of maintaining good academic performance.
This program will be deployed with the logistical support of the King Baudouin Foundation, a public utility foundation that will collect donations and ensure their proper use by the local association “Les Salésiens Coopérateurs de Don Bosco.” Recognized in Togo since 2010, this association works for the development of children and young people in several regions of Togo. It will manage the student selection process, daily support for scholarship recipients, and the extracurricular mentoring program.
Félix Auger-Aliassime visited Togo at the end of last season to refine the details of this new program, in collaboration with BNP Paribas and various stakeholders. This year, Felix wishes more than ever to contribute to the future of young generations, especially the most disadvantaged, a commitment that echoes BNP Paribas’ corporate mission to support young generations worldwide to enable them to build a better future and live their dreams.
Félix Auger-Aliassime, tennis player ranked 18th in the world, said: “The involvement of BNP Paribas in this venture is essential. Together, we have been able to raise several hundred thousand dollars to support a cause that is close to my heart. For me, it is a great way to add meaning to my tennis successes and contribute to something close to my heart. I also hope to inspire other young people to give back, as I have been inspired by my family and other athletes.”
Vincent-Baptiste Closon, Head of Sponsoring Tennis for BNP Paribas, said: “The genesis of the project is based on our ambition at BNP Paribas to support those who want to make a difference and have a positive impact on the world. It is in this spirit that we met Félix, driven by the same desire to make a difference through his tennis career. Together, we have created a charitable initiative that goes far beyond sports. This project is part of a transmission approach: those who receive today learn to give tomorrow, creating a truly virtuous circle.”
-ends-
Press Contact:
BNP PARIBAS
Guy Taylor
Media Relations
+1 (332) 323-3704
Guild.Taylor@us.bnpparibas.com
About BNP Paribas and tennis
BNP Paribas is a major partner of world tennis, with a historic commitment that began in 1973 and applies to all levels of tennis around the world – singles, wheelchair tennis, team and family tennis – from beginners to the biggest professional tournaments.
- Professional tennis: Official sponsor of the French Open since 1973, Sponsor of three ATP Masters 1000 tournaments (BNP Paribas Open Indian Wells, Rolex Monte Carlo Masters, Internazionali BNL d’Italia in Rome), the Open 13 Provence in Marseille, the Moselle Open in Metz and the BNP Paribas Nordic Open in Stockholm (ATP250), the Internationaux de Strasbourg (WTA500);
- Wheelchair tennis: Title partner of the BNP Paribas World Team Cup; partner of the French Riviera Open, the WJP Challenge Tennis and the Swiss Open Geneva;
- Junior and University tennis: Partner of the French Federation of University Sport and the BNP Paribas Master’U since 1993;
- Amateur tennis: Sponsor of the BNP Paribas Family Trophy and the National Tennis Cup and partner with numerous amateur tournaments supported by the bank around the world;
- Support for younger generations: BNP Paribas supports more than 160 young tennis and wheelchair tennis hopefuls in building their careers through its “Team BNP Paribas Jeunes Talents” programme in France (under the patronage of Jo-Wilfried Tsonga in association with the FFT), the United States (with John and Patrick McEnroe), Belgium (under the patronage of Justine Henin) and Italy, Poland, Canada, Japan and Portugal. BNP Paribas has also been a partner in the selection of ball boys and girls at the French Open for 25 years.
- Solidarity-based tennis: A driver of social projects linked to tennis alongside more than 20 national tennis federations and dozens of charities, based on a conviction that tennis is an even better sport when it is collective and geared towards young people.
- At the initiative of the “#FAAPointsForChange” programme in partnership with young Canadian Félix Auger-Aliassime and the solidarity programme “Points For Change” for the inclusion of young generations through sport;
- Partner CityParks Tennis charity in the United States. This program in New York City provides free tennis lessons to more than 6,000 children between the ages of six and 16 within the five boroughs of New York City. The program is active in more than 39 parks across the five boroughs, including the BNP Paribas Aces Tennis Program for advanced junior players. The Bank supports hundreds of other community tennis initiatives around the world.
- Sport in the workplace: The BNP Paribas internal tournament (We Are Tennis Cup) is one of the world’s leading corporate sporting events (3,500 participants each year with 2.5 million fans worldwide).
- In 2011, BNP Paribas created wearetennis.com – a platform dedicated entirely to tennis news, providing a constant flow of information covering players and tournaments around the world;
- The website and its associated social networks (Facebook, X, Instagram, Threads, TikTok & YouTube) underscore BNP Paribas’ commitment to the world of professional tennis.
- Also in the US, the Bank provides ongoing support toward the heritage and history of tennis through its sponsorship of the International Tennis Hall of Fame located in Newport, Rhode Island.
These various communications initiatives ensure that tennis is a fantastic vehicle for the brand image of BNP Paribas:
- In 2023, BNP Paribas was considered the leading sponsor of tennis in the minds of the French (31% spontaneous recognition, rising to 48% among tennis fans). Source: CSA/2023
- 58% of tennis fans believe that BNP Paribas’ partnership with tennis gives a better image of the brand. Source: CSA/2023
- 7/10 is the score given to BNP Paribas by those familiar with We Are Tennis (i.e. 73% of tennis fans). This is 1.2 points more than for all French people. Source: CSA/2023
About BNP Paribas
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 63 countries and has nearly 183,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realise their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability.
This Year’s Event Contributes to the Accessibility and Promotion of Tennis
New York, NY / Indian Wells, CA, March 3, 2025 – BNP Paribas, Europe’s leading financial institution and foremost global sponsor of tennis, announces the start of the 2025 BNP Paribas Open and confirms its long-standing commitment to the sport through numerous initiatives. BNP Paribas has been supporting tennis for over 50 years and aims to promote tennis at every level, including championing accessibility and inclusivity, as well as community programs and professional tournaments.
BNP Paribas is a strong believer in the power of tennis and that making it accessible will inspire and bring positive change to communities. The bank’s initiatives reflect that commitment. At the 2025 tournament, the bank will activate many local programs which focus on community engagement and support causes such as youth development and education, among others:
- Points for Change: Launched during the 2023 French Open, the “Points for Change” campaign is now a feature at all BNP Paribas-sponsored professional tournaments, including the BNP Paribas Open. As part of the program, every point scored during these tournaments are transformed into donations which benefit local groups by promoting education and inclusion through sport. 2025 marks the second year during which proceeds from the points scored at the BNP Paribas Open will be donated to the non-profit Girls on the Run Riverside Chapter, serving Riverside and San Bernadino Counties. This results in approximately 125,000 points for the entire tennis season and a point meter is available on the BNP Paribas We Are Tennis website. The final point total at the 2024 BNP Paribas Open was 26,755, resulting in $26,755 for Girls on the Run.
- #FAAPointsForChange: Since 2020, BNP Paribas has supported Canadian Félix Auger-Aliassime (ATP World No. 21) in his commitment to building a better future for youth in the West-African nation of Togo, where his father is from. Félix has pledged to donate $5 for each point he wins during the tournament and BNP Paribas will match with $15 per point. Since the beginning of 2025, the program has evolved into college scholarships for excellence granted to talented students from rural areas, enabling them to succeed in higher education. At the end of 2024, Félix Auger-Aliassime visited Togo to meet various stakeholders working on the project.
- BNP Paribas Open Scholarship Program: Celebrating its 10th anniversary, BNP Paribas is once again excited to award scholarships to four deserving high school students from the local Indio High School. The recipients will be named and each awarded $20,000 college grants during a ceremony at their school on Wednesday, March 12. They will also be congratulated during an on-court presentation at the BNP Paribas Open later that evening.
- Team BNP Paribas Young Talents, featuring Team Mac 1: Helping the next generation of top-level tennis players reach their goals and dreams, this global program provides coaching and financial support to over 160 talented young athletes around the world on the path to professional careers. Players are granted the opportunity to train under the direct supervision of tennis professionals and legends. The program began in 2018 with Jo-Wilfried Tsonga in France and in 2019 with John and Patrick McEnroe in the United States, which provides financial support and trains children 11-17 years old who have the potential to become tomorrow’s champions. The Young Talents Group currently consists of 10 players. In 2025, the Wild Cards for the qualifying rounds are Hanne Vandewinkel from the Belgian Young Talent Team and Theo Papamalamis from the French Young Talent Program who’s currently playing for Texas A&M University. Arthur Cazaux (ranked 101st Singles), from the French Young Talent team, will be playing in the 2025 BNP Paribas Open. Additionally, Zizou Ahmad is playing in the Fila International Junior Championships also taking place at the Indian Wells Garden.
- International Tennis Hall of Fame (ITHF): Letters to Greatness is a new collaboration at the BNP Paribas tent, open to the public starting Mar 2. Fans are welcome to record or write their messages of congratulations to the ITHF’s Class of 2025, Maria Sharapova and Bob and Mike Bryan. On Mar 5 at 2 p.m., press is invited to attend as ITHF Presidents Kim Clijsters and Patrick McEnroe join the Bryan Brothers in the tent. On Mar 8 at 12 p.m., local students will have a meet-and-greet with Clijsters and other Hall of Famers as part of the ITHF’s Be Legendary program. BNP Paribas has been a long-term partner with the ITHF supporting the “Legends Ball” in NYC, the induction celebrations, as well as participating as a member of the group’s board. The ITHF is a non-profit organization in Newport, Rhode Island, that preserves the history of tennis and celebrates its champions to inspire excellence across generations globally.
- Ticket Donation: BNP Paribas will again allocate a significant number of BNP Paribas Open tickets to local schools and nonprofit organizations to give young groups the opportunity to experience the thrill of live, professional tennis, a first for many.
- NYC based Activations at BNP Paribas Midtown NYC Headquarters: Numerous events and promotions which include Aldo Sohm Wine Bar (151 W 51st Street at 6½ Avenue) showcasing tournament coverage and exclusively serving tournament partner Spotlight 29 Casino’s signature drink – the Drop Shot; the BNP Paribas Tower lobby tournament promotion where tenants and employees can receive tournament giveaways; viewing events for employees at the bank’s NYC and Jersey City campuses; the special correspondent incentive contest where staff can win the opportunity to attend the tournament in California and report on their experiences; displaying the BNP Paribas Open logo in the bank’s Midtown NYC building as well as Captivate Screens advertising in elevators.
José Placido, CEO of BNP Paribas USA and CIB Americas said: “We are very happy to again be highlighting our global commitment to tennis as title sponsor of this incredible tournament and our many worthwhile community programs. A key focus at the bank is the benefits of tennis and making it more accessible to all, using it to help foster positive impact globally, including here in the Coachella Valley community. Our community actions reflect our core values and I am thrilled that we are celebrating the 10th year anniversary of our student scholarship program for local high schoolers. To our many partners and staff who help us achieve these goals while sponsoring the best of professional tennis, a special thank you. I also invite everyone to come join us and our clients in California for two weeks of exciting world-class tennis.”
BNP Paribas collaborates with local organizations and schools to support and promote tennis as a sport for all. BNP Paribas recognizes the importance of accessible and inclusive sporting opportunities and aims to contribute to promoting tennis throughout the local community.
The Indian Wells Tennis Garden – one of the world’s premier tennis facilities and home to the BNP Paribas Open – remains committed to building a better “Tennis Paradise” implementing new programs in the community and inspiring others to join.
-ends-
Press Contacts:
BNP PARIBAS
Guy Taylor
Media Relations
+1 (332) 323-3704
Guild.Taylor@us.bnpparibas.com
BNP PARIBAS OPEN
Matt Van Tuinen
MVT PR
+1 (773) 860-5828
About BNP Paribas and tennis
BNP Paribas is a major partner of world tennis, with a historic commitment that began in 1973 and applies to all levels of tennis around the world – singles, wheelchair tennis, team and family tennis – from beginners to the biggest professional tournaments.
- Professional tennis: Official sponsor of the French Open since 1973, Sponsor of three ATP Masters 1000 tournaments (BNP Paribas Open Indian Wells, Rolex Monte Carlo Masters, Internazionali BNL d’Italia in Rome), the Open 13 Provence in Marseille, the Moselle Open in Metz and the BNP Paribas Nordic Open in Stockholm (ATP250), the Internationaux de Strasbourg (WTA500);
- Wheelchair tennis: Title partner of the BNP Paribas World Team Cup; partner of the French Riviera Open and the Swiss Open Geneva;
- Junior and University tennis: Partner of the French Federation of University Sport and the BNP Paribas Master’U since 1993;
- Amateur tennis: Sponsor of the BNP Paribas Family Trophy and the National Tennis Cup and partner with numerous amateur tournaments supported by the bank around the world;
- Support for younger generations: BNP Paribas supports more than 160 young tennis and wheelchair tennis hopefuls in building their careers through its “Team BNP Paribas Jeunes Talents” programme in France (under the patronage of Jo-Wilfried Tsonga in association with the FFT), the United States (with John and Patrick McEnroe), Belgium (under the patronage of Justine Henin) and Italy, Poland, Canada, Japan and Portugal. BNP Paribas has also been a partner in the selection of ball boys and girls at the French Open for 25 years.
- Solidarity-based tennis: A driver of social projects linked to tennis alongside more than 20 national tennis federations and dozens of charities, based on a conviction that tennis is an even better sport when it is collective and geared towards young people.
- At the initiative of the “#FAAPointsForChange” programme in partnership with young Canadian Félix Auger-Aliassime and the solidarity programme “Points For Change” for the inclusion of young generations through sport;
- Partner CityParks Tennis charity in the United States. This program in New York City provides free tennis lessons to more than 6,000 children between the ages of six and 16 within the five boroughs of New York City. The program is active in more than 39 parks across the five boroughs, including the BNP Paribas Aces Tennis Program for advanced junior players. The Bank supports hundreds of other community tennis initiatives around the world.
- Sport in the workplace: The BNP Paribas internal tournament (We Are Tennis Cup) is one of the world’s leading corporate sporting events (3,500 participants each year with 2.5 million fans worldwide).
- In 2011, BNP Paribas created wearetennis.com – a platform dedicated entirely to tennis news, providing a constant flow of information covering players and tournaments around the world;
- The website and its associated social networks (Facebook, X, Instagram, Threads, TikTok & YouTube) underscore BNP Paribas’ commitment to the world of professional tennis.
- Also in the US, the Bank provides ongoing support toward the heritage and history of tennis through its sponsorship of the International Tennis Hall of Fame located in Newport, Rhode Island.
These various communications initiatives ensure that tennis is a fantastic vehicle for the brand image of BNP Paribas:
- In 2023, BNP Paribas was considered the leading sponsor of tennis in the minds of the French (31% spontaneous recognition, rising to 48% among tennis fans). Source: CSA/2023
- 58% of tennis fans believe that BNP Paribas’ partnership with tennis gives a better image of the brand. Source: CSA/2023
- 7/10 is the score given to BNP Paribas by those familiar with We Are Tennis (i.e. 73% of tennis fans). This is 1.2 points more than for all French people. Source: CSA/2023
About BNP Paribas
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 63 countries and has nearly 183,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realise their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability.
- The Group will integrate the Oracle Exadata Cloud@Customer solution in its cloud systems by hosting it in BNP Paribas data centers.
- This new step in BNP Paribas’ cloud strategy aims to enhance the security and confidentiality of customer data.
- This agreement will allow the bank to centralize databases operated via Oracle solutions on a single platform while benefiting from the automation advantages offered by Oracle Database.
For over 20 years, BNP Paribas has deployed Oracle technology to manage part of its on-premises databases. BNP Paribas has today announced that it will now adopt Oracle Exadata Cloud@Customer to further improve database management. This choice aligns with the bank’s ambition to continually strengthen its services while ensuring the security of its customers’ data in the aim of providing an even smoother and more personalized experience.
Thanks to Oracle Exadata Cloud@Customer, the bank will be able to combine the advantages of a cloud infrastructure while maintaining on-premises databases. This solution integrates advanced encryption and real-time monitoring technologies, providing the highest levels of data integrity. The bank will be able to leverage the entire range of automation features offered by Oracle Database, such as process optimization, better database accessibility within the Group, and automatic failover to enhance system reliability and resilience, thus ensuring optimal service continuity. Additionally, this approach will reduce latency between applications and data, improving operational efficiency and overall performance while simplifying obsolescence management.
This partnership is part of BNP Paribas’ ongoing cloud strategy. For several years, the bank has been investing in private and dedicated cloud solutions to optimize its IT infrastructure while ensuring control over data hosted in the Group’s owned data centers. In line with its cloud strategy, and to ensure the security of customer data, BNP Paribas has not placed any client data or production environments containing sensitive data in the public cloud.
“Our integration of Oracle Exadata Cloud@Customer fully aligns with BNP Paribas’ cloud strategy of deploying the full potential of these technologies in a secure framework. Thanks to optimal data management, this partnership allows the bank to safeguard business continuity, whilst innovating to ensure the best quality of services for our customers,” said Bernard Gavgani, Chief Information Officer of BNP Paribas.
“Financial organizations are rapidly adopting cloud technologies to reduce costs and accelerate their ability to tap into new market opportunities,” said Juan Loaiza, Executive Vice President, Mission-Critical Database Technologies, Oracle. “Using Oracle Exadata Cloud@Customer, BNP Paribas will transition its database estate to a modern, agile, cost-effective cloud model that will enable them to innovate at a faster pace while meeting demanding data locality and privacy regulations.”
About BNP Paribas
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 63 countries and has nearly 183,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realise their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability.
About Oracle
Oracle offers integrated suites of applications plus secure, autonomous infrastructure in the Oracle Cloud. For more information about Oracle (NYSE: ORCL), please visit us at oracle.com.
Trademarks
Oracle, Java, MySQL and NetSuite are registered trademarks of Oracle Corporation. NetSuite was the first cloud company—ushering in the new era of cloud computing.
Key Hires Demonstrates Bank’s Mission to Further Strengthen Americas Client Franchise
BNP Paribas, the European Union’s leading global bank, announced today the appointment of Guneet Dhingra as Head of US Rates Strategy and James Egelhof as Chief US Economist for Markets 360™, the bank’s market strategy and economics division.
Guneet Dhingra has joined as Head of US Rates Strategy. He is responsible for BNP Paribas’ coverage of US rates products, including Treasuries, swaps, inflation, and volatility. Mr. Dhingra joins BNP Paribas after 16 years at Morgan Stanley, where he held numerous roles within the rates space, most recently as Head of US Rates Strategy. He has consistently been one of the top-ranked US rates strategists in the Institutional Investor survey, and he has been Wall Street’s top inflation strategist for the past five years running. Mr. Dhingra is based in New York.
James Egelhof has joined as Chief US Economist. He is responsible for BNP Paribas’ coverage of the US economy, including forecasting growth, inflation, and monetary policy. Most recently, Mr. Egelhof led fundamental global macro research at Jane Street. Before entering the private sector, Mr. Egelhof spent a decade at the Federal Reserve Bank of New York, where he led a quantitative multi-asset research team focused on monetary policy strategy and analysis of global markets. Mr. Egelhof is also based in New York.
Mr. Dhingra and Mr. Egelhof will report to Calvin Tse who is appointed Head of Americas Macro Strategy and US Economics, expanding his remit to include US economics.
John Gallo, Head of Global Markets Americas and Global Head of Institutional Client Group at BNP Paribas, said: “Guneet and James’ thought leadership and knowledge of US markets will be extremely valuable to the corporate and institutional clients and investors that we help navigate global markets. Their expertise aligns with our ambition to provide best-in-class insights and strategies for our clients. These additions underscore our commitment to deepening our capabilities in the US market and delivering value to our clients worldwide.”
Luigi Speranza, Head of Markets 360 and Chief Economist at BNP Paribas, said: “The appointments of Guneet and James will enhance our ability to anticipate and respond to market developments. They have the skills and experience to provide our clients with sharp insights into the evolving market landscape, reinforcing BNP Paribas’ role as a trusted partner in an increasingly complex global economic and market environment.”
Calvin Tse, Head of Americas Macro Strategy and US Economics at BNP Paribas, said: “We are excited to welcome Guneet and James to the Markets 360 platform. Their expertise will continue to strengthen our commitment to offer clients a holistic view of topics that matter most to them. We look forward to their contributions to our strategic goals and support our growth in the US market.”
About Markets 360™
Markets 360™ is BNP Paribas’ revamped Strategy & Economics division, aiming to provide institutional investors, including corporate clients, with top quality market views and thought leadership in a timely manner. Markets 360™ brings Strategy and Economics together in thematic notes across asset classes. Markets 360™ strives for its market insights to be evidence-based, building on quantitative and data analysis. Its unique offering is Quantitative DNA, Emerging Markets strength, Sustainability analysis, Credit expertise and Derivatives proficiency.
About BNP Paribas
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 63 countries and has nearly 183,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realise their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability.
Contacts
Press:
Claire Schiff
+1 (646) 634-4042
Claire.Schiff@us.bnpparibas.com
Guy Taylor
+1 (332) 323 3704
Guild.Taylor@us.bnpparibas.com
Apollo (NYSE: APO), ATLAS SP Partners (“ATLAS”), the warehouse finance and securitized products business majority owned by Apollo funds, and BNP Paribas, the European Union’s leading global bank, today announced a strategic financing and capital markets collaboration between Apollo, ATLAS and BNP Paribas.
Under the terms of the collaboration, BNP Paribas will make a significant day-1 financing commitment of $5 billion which is expected to increase over time. The commitment supports investment-grade, asset-backed credit originated by Apollo and ATLAS, alongside a capital markets collaboration to support securitizations sourced by Apollo and ATLAS issuer clients.
Apollo Co-President Jim Zelter said, “We believe this strategic collaboration, which includes one of the largest-ever bilateral financings for directly-originated credit assets, is a testament to the strength of ATLAS’ unique origination capabilities and differentiated model. Working hand-in-hand with BNP Paribas, this transaction shows how Apollo and ATLAS continue to expand relationships with leading global financial institutions and builds on Apollo’s existing collaboration with BNP Paribas to provide inventory finance solutions through the Eliant platform.”
Olivier Osty, BNP Paribas Head of Corporate & Institutional Banking Global Markets, said, “BNP Paribas is an international banking organization offering exemplary client service as well as cutting-edge financing, hedging and investment solutions in the Americas and worldwide. We are pleased to deepen our collaboration with Apollo and ATLAS through this strategic transaction and look forward to further building our business with them both.”
Carey Lathrop, interim CEO of ATLAS SP, added, “As a fully-integrated and scaled origination platform, ATLAS is ideally positioned as an institutional borrower’s partner of choice for warehousing and other investment grade asset-backed solutions. This exciting collaboration with BNP Paribas builds on our strong existing relationships with other financial institutions and should serve to accelerate the growth of ATLAS and its full suite of client capabilities.”
John Gallo, Head of Global Markets Americas & Global Head of Institutional Client Group at BNP Paribas, said, “Our Global Markets business is continually evolving to serve our clients, and today’s news is a testament to this strategy. This collaboration leverages our leading securitization structuring and distribution capabilities to support ATLAS in financing the real economy, while also being complementary to the client franchise and growth objectives of both firms.”
In 2022, Apollo, alongside its subsidiary Athene, and BNP Paribas announced a strategic relationship with the launch of Eliant Inventory Solutions LP, a platform providing flexible financing solutions for working capital and supply chain needs.
Paul, Weiss, Rifkind, Wharton & Garrison LLP served as legal counsel, and Redding Ridge Asset Management acted as structuring agent to Apollo and affiliated entities on the transaction. Cadwalader, Wickersham & Taft LLP served as legal counsel to BNP Paribas.
About Apollo
Apollo is a high-growth, global alternative asset manager. In our asset management business, we seek to provide our clients excess return at every point along the risk-reward spectrum from investment grade to private equity with a focus on three investing strategies: yield, hybrid, and equity. For more than three decades, our investing expertise across our fully integrated platform has served the financial return needs of our clients and provided businesses with innovative capital solutions for growth. Through Athene, our retirement services business, we specialize in helping clients achieve financial security by providing a suite of retirement savings products and acting as a solutions provider to institutions. Our patient, creative, and knowledgeable approach to investing aligns our clients, businesses we invest in, our employees, and the communities we impact, to expand opportunity and achieve positive outcomes. As of June 30, 2024, Apollo had approximately $696 billion of assets under management. To learn more, please visit www.apollo.com.
About ATLAS SP
ATLAS SP is a global investment firm providing stable capital, financing, advisory and institutional products to market participants seeking innovative and bespoke structured credit and asset backed solutions. We’re proud to build upon a legacy of client excellence that includes certainty of execution, deep expertise and full-service capabilities across the asset management landscape. For more information, visit www.atlas-sp.com.
About BNP Paribas
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 63 countries and has nearly 183,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realise their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability.
About BNP Paribas in the US
BNP Paribas is a premier global banking partner and has built a strong and diversified presence and product suite in the United States (US) to help serve its clients in today’s changing world. The bank employs over 3,500 people in the US across 10 states. Large corporate and institutional clients are served by BNP Paribas’ Corporate & Institutional Banking franchise that has a presence in the main US cities, in addition to a wide international reach through a network of offices in EMEA and APAC. The bank also offers asset management services through BNP Paribas Asset Management as well as Real Estate and Fleet Services through partnerships. www.usa.bnpparibas.com.
CONTACTS
Apollo:
Noah Gunn
Global Head of Investor Relations
(212) 822-0540
IR@apollo.com
Joanna Rose
Global Head of Corporate Communications
(212) 822-0491
communications@apollo.com
ATLAS SP:
(212) 355-4449
atlas-sp@joelefrank.com
BNP Paribas:
Guy Taylor
(332) 323-3704
guild.taylor@us.bnpparibas.com
Claire Schiff
(646) 634-4042
Claire.schiff@us.bnpparibas.com
Combining traditional investing techniques with AI technology, new Index provides comprehensive view of cross-asset market trends built on millions of data points
SÃO PAULO & SAN FRANCISCO & NEW YORK — BNP Paribas, Europe’s leading global bank, and QuantumStreet AI, a global leader in the field of AI-powered investment solutions, are today announcing the launch of a proprietary new BNP Paribas Cross Asset Trend and AI Index in Brazil with global plans.
The BNP Paribas Cross Asset Trend and AI Index is designed to combine traditional trend-based investing techniques with the AI-powered approach of trend-following signals powered by QuantumStreet AI, which are designed to identify cues that might otherwise be missed to allow for the targeting of optimal allocations across global asset classes. The strategy underpinning this Index captures a broad range of available information by leveraging both past data and forward-looking indicators via AI analysis. QuantumStreet AI utilizes IBM watsonx as the foundation for its generative AI platform.
By incorporating BNP Paribas’ proprietary trend analysis, leveraging its award-winning indexing capabilities and QuantumStreet AI’s renowned machine learning models for institutional investors, the index aims to provide a comprehensive view of cross-asset market trends, including equities, fixed income, and commodities and across geographies covering equities and bonds in the U.S., Europe and Japan. The BNP Paribas Cross Asset Trend and AI Index will be used to provide the basis for global structured products being made available to BNP Paribas’ clients, offering investors a unique perspective and way to access market trends and emerging opportunities.
XP, a leading, technology-driven platform and provider of financial products and services in Brazil, offers the BNP Paribas Cross Asset Trend and AI Index on its platform, providing investors with diversified financial products that are at the forefront of global innovation.
Adil El Batji, Head of Global Equities, Americas at BNP Paribas said, “BNP Paribas’ collaboration with QuantumStreet AI highlights the bank’s commitment to fostering innovation and exploring new avenues for enhancing investment strategies. This collaboration brings together the knowledge of two industry leaders to provide clients with cutting-edge quantitative investment solutions that leverage data-driven insights to optimize portfolio performance and transform the investment landscape.”
Chris Natividad and Subhra Tripathy, Principals at QuantumStreet AI added, “We are thrilled to be working with BNP Paribas on the introduction of this new Index. It is ever so important to identify and harness consistent sources of return within a systematic framework, and AI driven approaches provide a solid basis for that. We look forward to strengthening our relationship and serving the bank’s global client base.”
Raj Datta, Vice President, ISV and AI Partnerships, IBM added, “Collaborating with QuantumStreet AI enables institutions to access AI-driven investment solutions with watsonx. Such relationships are a way forward for rapid innovation and to build trusted AI.”
Victor Vallim, Head of Structured Note Distribution and Partner at XP said, “We are confident in the work we are doing with BNP Paribas and QuantumStreet AI regarding the BNP Paribas Cross Asset Trend and AI Index, which offers innovation and capability into a single product. The low volatility of the index generates optimal conditions for access through XP’s Structured Notes, which can have the potential to provide high minimum rates of return or elevated leverage over a predefined period. This characteristic creates the variety of structures that could benefit different client profiles throughout the ecosystem.”
About BNP Paribas
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 63 countries and has nearly 183,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realise their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability.
About QuantumStreet AI
QuantumStreet AI is an IBM Business Partner focused on fintech and a leading global provider of AI powered investment solutions. Combining latest AI methodologies with deep financial domain expertise it develops and deploys differentiated investment strategies. Its proprietary platform continually models 60,000 securities around the world, processing vast amounts of structured and unstructured data in twelve global languages. QuantumStreet partners with the world’s leading institutions to jointly develop investment products that are distributed in every continent.
www.quantumstreetai.com
About BNP Paribas Cross Asset Trend and AI Index
For additional information and relevant disclaimers, please click here.
Press Contacts:
BNP Paribas:
Claire Schiff
claire.schiff@us.bnpparibas.com
BNP Paribas Brazil:
NOVA PR
imprensa.bnpparibas@novapr.com.br
QuantumStreet AI:
Chris Sullivan
chris@craftandcapital.com
Four Coachella Valley High School Students Each Receive $20,000 College Grants
BNP Paribas Celebrates Commitment to Tennis and its Contribution to the Local Community
New York, NY / Indian Wells, CA, March 14, 2023 – BNP Paribas, Europe’s leading financial institution and a global sponsor of tennis, today announces it has awarded the eighth annual BNP Paribas Open Scholarships to Jose Arreola, Kamila Cortes Ramirez, Miguel Gonzalez and Nevaeh Robles from the 2024 graduating class of Coachella Valley High School in Thermal, CA.
The scholarships are granted during the BNP Paribas Open and aim to support students’ pursuit of higher education, providing them with the resources they need to achieve their goals. By investing in these young minds, BNP Paribas is not only fostering individual success but also contributing to the overall development of the Coachella Valley.
The scholarship recipients all exhibit exceptional academic accomplishments and a strong commitment to tennis. Each student receives the $20,000 college grant on Thursday, March 14 at a ceremony at their school and will be recognized during an on-court presentation on Stadium 1 at the BNP Paribas Open on Saturday, March 16.
Jean-Yves Fillion, Vice-Chairman of the Board of Directors for BNP Paribas USA, said, “Our clients trust us not only for our financial expertise but also for our unwavering commitment to social causes. At the core of our business model is a dedication to giving back to the communities in which we operate. Today, we take great pride in reaffirming our support to Coachella Valley High School students through scholarship opportunities. Congratulations to Jose, Kamila, Miguel and Nevaeh who have displayed remarkable dedication both on the court and in the classroom. You optimize the future of tennis and we are confident your drive and compassion will leave an indelible mark in the college arena.”
Peggy Michel, Assistant Tournament Director of the BNP Paribas Open, also added, “These scholarships serve as a compelling testament to the dedication of BNP Paribas in leveraging their partnership with the tournament to create a meaningful and positive influence across the Coachella Valley community. We are thrilled to extend our heartfelt congratulations to Jose, Kamila, Miguel and Navaeh, the well-deserving recipients of these scholarships. We eagerly anticipate following their future accomplishments in the academic area and on the tennis court.”
Jose has challenged himself academically by enrolling in Advanced Placement (AP), Concurrent Enrollment, and Dual Enrollment courses, all while maintaining a 4.3 grade point average (GPA), receiving Gold Level Recognition for a 4.0 GPA or above. Jose has been a member of the Varsity tennis team since 2022 as a doubles player and has encouraged several other young men from Coachella Valley High School to join the team as well. Jose has participated in extracurricular organizations including Friday Night Live Club as President and Ambassador, Youth Organization Council as a member, and Advancement Via Individual Determination (AVID). He was also awarded Riverside Friday Night Live Youth Ambassadors Outstanding Youth Advocate Award for demonstrating leadership throughout Riverside County.
Kamila has enrolled in AP and Honors courses and is an AVID student with a 3.8 GPA. As a member of the Varsity tennis team and Varsity track and field team, Kamila has represented the school at state and divisional competitions, winning the Girls Varsity Tennis Desert Valley League and the Girls Varsity Track and Field Desert Valley League. She has taken all she has learned from her athletic experiences and shared it with young people at Mountain Vista Elementary School volunteering as an athletic coach four times a week teaching tennis, track, volleyball, and softball. In addition, she volunteered as a ball kid at the BNP Paribas Open and volunteers as a teacher at the Christ Gospel Long Beach Children’s Ministry. Kamila was recognized as a High Achiever and was awarded for her academic achievement.
Miguel currently has a 3.6 GPA and is taking several AP and Honors courses. He is also a Certificate of Honor award winner as part of the Above and Beyond Art Internship program where he took ten classes focusing on digital media and design, then he used those skills to support a local business. Miguel has used his media experience for videography with the organization Raices and the Coachella Program where he participated in a three-month program to produce an installation for the Coachella Music and Arts Festival. Since 2022, Miguel has been a member of the Varsity tennis team. He has also been involved in various community service initiatives including Friday Night Live, Youth Organization Council Alianza, and Coachella Unincorporated. Miguel was elected Associate Student Body President and Junior Class President.
Nevaeh is an AP and Honors student taking Dual Enrollment courses and maintains a 3.6 GPA. Nevaeh is an accomplished tennis player and member of the Varsity tennis team. She was recognized as the Most Valuable Player and for the 2023 season she played as Number One Singles player and was undefeated, winning the Desert Valley League. In previous seasons, Nevaeh was tennis Team Captain and played as Number One Doubles player. She is also a Snare player in the Marching Band performing at parades, events, and concerts. Neveah is active in her community. As part of S.O.S.A. Club she fundraised for social, cultural, and educational trips to enhance personal enrichment and is a senior representative for the Health Academy, completing 225 community services hours around health-focused initiatives.
-ends-
Press Contacts:
BNP PARIBAS
Claire Schiff
Media Relations
+1 (646) 634-4042
Claire.Schiff@us.bnpparibas.com
BNP PARIBAS OPEN
Matt Van Tuinen
MVT PR
+1 (773) 860-5828
About the BNP Paribas Open
The BNP Paribas Open is the largest combined ATP Tour Masters 1000 and WTA 1000 tennis event in the world, and one of the premier fixtures on tour having been named Tournament of the Year by both the WTA and the ATP Tour for a record-setting nine consecutive years. The 2024 BNP Paribas Open will be held at the Indian Wells Tennis Garden on March 3 – 17, 2024.
BNP Paribas Championing Tomorrow’s Tennis for 50 years
For over 50 years, our history and actions have demonstrated how tennis has the capacity to mobilize people beyond the sport and have a social impact, especially for younger generations. We believe that tennis is bigger when it is inclusive and focused on youth. That is why, on the 50th anniversary of our loyalty to the sport and commitment to its social impact since inception, we highlighted how tennis has the power to inspire players and fans for the good of society and its youth.
BNP Paribas is a major partner of world tennis, with a historic commitment that began in 1973 and applies to all levels of tennis around the world – singles, wheelchair tennis, team and family tennis – from beginners to the biggest professional tournaments.
- Professional tennis: Official sponsor of the French Open since 1973, Sponsor of three ATP Masters 1000 tournaments (BNP Paribas Open Indian Wells, Monte Carlo Rolex Masters, Internazionali BNL d’Italia in Rome), the Open 13 Provence (Marseille), the Open Parc de Lyon, the Moselle Open in Metz, the Queens Championships, and the BNP Paribas Nordic Open.
- Wheelchair tennis: title partner of the BNP Paribas World Team Cup; partner of the French Riviera Open, the WJP Challenge Tennis and the Swiss Open Geneva;
- Junior and University tennis: partner of the French Federation of University Sport and the BNP Paribas Master’U since 1993;
- Amateur tennis: Sponsor of the BNP Paribas Family Trophy and partner of more than 1,000 amateur tournaments supported by the bank around the world;
- Support for younger generations: BNP Paribas supports more than 160 young tennis and wheelchair tennis hopefuls in building their careers through its “Team BNP Paribas Jeunes Talents” programme in France (under the patronage of Jo-Wilfried Tsonga in association with the FFT), the United States (with John and Patrick McEnroe), Belgium (under the patronage of Justine Henin) and Italy, Poland, Canada, Japan and Portugal. BNP Paribas has also been a partner in the selection of ball boys and girls at the French Open for more than 20 years.
- Solidarity-based tennis: a driver of social projects linked to tennis alongside more than 20 national tennis federations and dozens of charities, based on a conviction that tennis is an even better sport when it is collective and geared towards young people.
- At the initiative of the “#FAAPointsForChange” programme in partnership with young Canadian hopeful Félix Auger-Aliassime and the solidarity programme “Points For Change” for the inclusion of young generations through sport
- Partner since 2001 of Yannick Noah’s Fête le Mur association, of Sound of Tennis, which supports visually-impaired tennis players and City Parks charity in the United States, and many others around the world
- Sport in the workplace: The BNP Paribas internal tournament (We Are Tennis Cup) is one of the world’s leading corporate sporting events (3,500 participants each year).
Building on these partnerships and programmes, BNP Paribas promotes tennis internationally through its “We Are Tennis by BNP Paribas” platform. Since 2011, this web platform wearetennis.bnpparibas and its social media accounts have brought together a community of tennis fans and enthusiasts from all around the world to share the latest news on the ATP, WTA and ITF circuits. Finally, since 2015, BNP Paribas has enabled fans to live their passion for tennis like never before thanks to the We Are Tennis Fan Academy.
These various communications initiatives ensure that tennis is a fantastic vehicle for the brand image of BNP Paribas:
- In 2023, BNP Paribas was considered the leading sponsor of tennis in the minds of the French (31% spontaneous recognition, rising to 48% among tennis fans). Source: CSA/2023
- 58% of tennis fans believe that BNP Paribas’ partnership with tennis gives a better image of the brand (39% believe that it does not change the image). Source: CSA/2023
- 7/10 is the score given to BNP Paribas by those familiar with We Are Tennis (i.e. 73% of tennis fans). This is 1.2 points more than for all French people. Source: CSA/2023
About BNP Paribas
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 65 countries and has nearly 185,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialized businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realize their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability.
New York, March 11, 2024 – BNP Paribas, Europe’s leading global bank, today announces the appointments of two senior level executives to its Global Banking unit within the Corporate & Institutional Banking (CIB) group:
Steven Coburn is appointed to Head of Consumer & Retail, North America. Steve was previously with Wells Fargo, where he spent 24 years in Investment Banking, most recently leading the group’s efforts in the Food & Beverage sector. Before that, he spent time at Bear, Stearns, Inc. and Accenture. Steve received a BA from the University of South Carolina and an MBA from the Kellogg School of Management at Northwestern University.
Edward Witz is appointed to Head of Industrials, North America. Ed was previously at Barclays Investment Bank for 16 years most recently as Global Head of Automotive, and before that at Credit Suisse for eight years. He has also worked at Lehman Brothers and Goldman Sachs, with a focus on Industrials & M&A. Ed received his BA from Colgate University and his MBA from Northwestern University.
Both Steve and Ed will report to Chris Blum, Head of Corporate Clients Group and Sectors & Advisory, North America. The team will be responsible for driving the growth of the investment banking and corporate banking coverage teams within their respective sectors with a particular focus on the Trans-Atlantic Corridor.
George Holst, Global Head of Corporate Clients Group and Sectors & Advisory at BNP Paribas, said:“The Trans-Atlantic corridor is essential to BNP Paribas’ global strategy and a focal point of our group. Many of our clients are based in the Eurozone and want access to the deep, US markets, so it is imperative we continue to build on our capabilities and strengthen the platform, which today’s appointments do. By further expanding our banking services in the Americas, which is one of our main goals in our 2025 plan, we can more efficiently serve our clients across our many businesses.”
Chris Blum, Head of Corporate Clients Group and Sectors & Advisory, North America at BNP Paribas, added: “We warmly welcome Steve and Ed to BNP Paribas and look forward to working with them to build upon the strong platform already in place in North America. Drawing upon over 50 years of combined experience, they will help their teams raise the bar in sectors critical to our regional and global growth ambitions. In addition, their wealth of knowledge will be invaluable as we continue to strengthen our leadership capabilities and deliver on our strategy within the region.”
BNP Paribas CIB group is a globally recognized leader offering Corporate and Institutional clients capital markets, securities services, financing, treasury and advisory solutions, among others. The group operates in 53 countries with over 20,000 clients and 38,000 employees worldwide. The bank’s Corporate Clients Group (CCG) is a global team that brings together the Corporate Coverage, Industry Groups, M&A, and local Advisory teams. CCG is responsible for strengthening the dialogue and connections between its corporate clients and giving them sectorial and transactional content, along with access to the full range of Group banking and non-banking solutions. CCG leverages its global network with a local presence, giving clients, many headquartered in the US, access to the global markets.
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Press Contacts:
Guy Taylor
+1 (332) 323-3704
guild.taylor@us.bnpparibas.com
Mylene Benmoussa
+1 (646) 322-5221
mylene.benmoussa@us.bnpparibas.com
About BNP Paribas
BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 65 countries and has nearly 185,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realise their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability.